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| News/Press |
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Making yearbooks
an EZ task - EZ Yearbooks uses Internet to help schools
organize memories |
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TEWKSBURY--- High
school wasn’t so long ago that Lowell alum James
Kennedy can’t remember the importance of the student
yearbook. |
“No
one likes to get a yearbook where you have the wrong
name under someone else’s picture,” he said.
“When things like that happen, feelings get hurt.” |
But Kennedy, a 1987 Lowell High School graduate and
1992-1994 member of the Lowell School Committee, thinks
he has the face-saving solution. |
EZ Yearbooks, based
in Tewksbury, Massachusetts, is an Internet company
that allows students and faculty advisers to create
a yearbook online, managing student submissions, photos
and surveys on the Internet. The information is accessible,
ready to edit and viewable to anyone, at any time, with
Internet access. |
| It’s
a system that Kennedy, company partner, says will save
high schools time, money and sanity. |
| “Editors
can log in and edit right online,” he said. “They
can send it to the adviser for final approval or send
it back to the student for further clarification or
editing. It’s all well organized and students
may have a chance to have a second look before it goes
to print.” |
| Between
typing student submissions, translating students’
handwriting and managing massive amounts of paper, assembling
a yearbook- which is typically done in the first half
of the senior class’ year- can get messy, Kennedy
said.
Last-minute problems can lead to missed deadlines with
the publisher, which can result in crippling fees to
the school.
|
| “(The
fee for a missed publishing date) could be a couple
of grand,” Kennedy said. “If they had already
designed the book, and there and changes all throughout
at the last minute, it could get pretty hefty.” |
| Kennedy,
who holds an MBA from Bentley College and started his
own Web design and marketing company, MBA Team, Inc., got the
idea while designing a Web page for the Whitman-Hanson
Regional School District two years ago. |
| Yearbook adviser and English teacher Greg
Goetz was frustrated with trying to meet deadlines with
only four computer stations, 20 students and reams of
hand-written submissions. |
| “It
was really unproductive,” Goetz said. “I
brainstormed with (Kennedy) about what I wanted to be
able to do.” |
Kennedy took the
adviser’s words seriously, and got to work on
EZ yearbooks. Whitman-Hanson was the first customer. |
| “The
fact that we could create 36 pages and have everything
aligned with a click of a button in the end was phenomenal,”
Goetz said. |
| EZ
Yearbooks charges a school $1,000 to use the program.
For that price, the school automatically reserves the
right to use and store information on 50 megabytes of
space. Every additional megabyte used costs $1 each.
Kennedy estimates that a large school could cost from
$1,000 to $3,000---what he calls a “very affordable”
price. |
| Whitman-Hanson
will use the program again this year, and Kennedy’s
own alma mater, Lowell High, will log on to the program
as EZ Yearbooks’ second customer. Besides assembling
the yearbook, these schools will be able to sell advertising
online to support the yearbook, as well as the yearbooks
themselves. |
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